Recently, I went on a camping trip with a group of friends as a sort of retreat. It was a time to relax, but also to find ways to reflect on the work we had done as an organization over the past year. Now, I’m no stranger to camping, having been a Boy Scout for the better part of my childhood, but it had been a while since I have spent any significant amount of time in the woods. Immediately, my thoughts were filled with how this experience could be out of my comfort zone, and how I would rather stay in the confines of the modern world. Obviously, I didn’t hold on to these notions, as I decided to go and enjoy what ended up being a very relaxing trip.
Among the many activities that we did, there were a few times for reflection and some moments to think quietly. It was during these moments that I found myself thinking of how I could revolutionize an already well-developed camping industry. As I talked about camping with a few others in my group, we were all able to find ideas on how improvements could impact the environment we were sitting in.
It was a great experience, and it reminded me of something I have stated many times over: stepping outside of your comfort zone can have amazing results. Not only did this trip allow me to refresh and make new friendships, but it also stimulated parts of my creative self that can fall dormant. It helped push my thinking beyond the daily drudgery I sometimes experience, and into the realm of new possibilities.
Does this mean that I discovered the next million-dollar business idea? Probably not. Even if what we came up with was great, this doesn’t mean that I am actually going to pursue it and make a new business out of it. That’s a whole different thought process and evaluation that would include market sizing, prototypes, and a very strong commitment to the idea, but it’s the creativity process that counts.