Search engine optimization, or SEO, is related to using keywords strategically within your blog so it’s easier for people to find you in search engine listings. If you haven’t experimented with SEO very much yet, you may find it a bit daunting to do correctly, especially if you’ve heard how overuse of keywords could cause your blog to drop in rankings without warning. Fortunately, a tool called Google AdWords can take the mystery out of the equation so you can approach SEO like a pro. Keep reading to learn more.