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Daniel Kosmala | February 15, 2014 | 1 Comment

Work Hack: Maximize Productivity

A couple weeks ago I discussed the system I am using for keeping myself accountable to take baby steps toward my larger goals for 2014. This week, I want to tell you about a system I implemented at work just a few weeks ago, and I have already learned to maximize productivity for my own life in a short amount of time through this system.

Work Hack: Productivity Maximized

I don’t know about you, but between the allure of social media, ESPN, Yahoo News, lunch breaks, bathroom breaks, coffee breaks, etc it can be very easy to lose track of time. I am guilty of flying down rabbit holes at work from time to time. It can be keeping up with the news, scrolling twitter to keep up with current events, or going to get coffee only to end up running into someone I know and getting held up by a 20 minute conversation.

I think it happens to most, if not all, of us.

A few weeks ago as I was implementing the personal KPIs I mentioned in one of my previous posts, I decided I wanted a way to honestly track my time and productivity at work. So, why not use a system I was familiar with?

I started creating categories of things that I knew were daily tasks and over the course of a few days compiled all of my job tasks. Both daily and weekly responsibilities were added to the list.

I had never written down all of my responsibilities for work and there are far more than I ever realized. Thankfully, many of these tasks fall into similar categories and can be grouped together.

Next, I estimated how much time per day should be allotted per category.

As you will see, about half of my tasks fall under the category of “Projects” while the remaining responsibilities are just general items that need to be completed each day.

My job has a bit of flexibility so I included a “Miscellaneous” category for those days where I have to pay bills, balance our budget, or perform other administrative tasks. These kinds of activities have to be done, but on more of a monthly basis and therefore don’t require their own category.

As you can see below, I then organized this information into a chart that perfectly fits the whiteboard next to my desk.

Productivity Chart

I have allotted each task a space where I can write in how much time was spent on that particular item every single day I work.

I have also estimated about how much time I need to spend in each category per day. For example, I should be spending 30-60 minutes a day on social media efforts for our nonprofit, 15-30 minutes on data management or keeping our databases in tip top shape with the most recent information, etc.

On the big projects I left room for flexibility because I can work on one of them for a few hours a day, if time allows. It’s structured flexibility. And one of the unexpected benefits of this system is that it actually provides a flow to my work. If I don’t know what to do next or am too scatterbrained to think that far ahead, I can turn my head ninety degrees and immediately find something that needs to be done before the end of the day.

I even included a category for waste. That includes things like skimming Facebook, Twitter, ESPN, or whatever else that takes away from my productivity at work. If I am getting paid a salary to work 40 hours a week, then I feel compelled to honor that commitment from my end which means minimizing waste and maximizing my productivity during those 40 hours, or more.

By creating this chart, I can see where I am wasting time, how much time is being wasted, and then hold myself accountable for said waste. And not only that, but I keep all of this information up on a whiteboard in my office next to my desk for anyone to see. If my waste category is high one day, or even for a week, people can feel free to come in and harass me or hold me accountable for that time, Including my boss.

I know he comes in a few times a week, and generally I know when those visits are coming, but I have nothing to hide and I am not going to change the numbers to make myself look good or bad. I will let them speak honestly for themselves and let others judge my productivity. I believe in honesty and transparency on every level.

If you have never done something like this, then I highly encourage you to try it out. Get a small whiteboard for your office, cubicle, or even just a sheet of paper and a pencil to keep on your desk prominently to remind yourself to track your activities. It will be unnatural and uncomfortable at first to record where your time is going, but in the end it will benefit you and your employer. Do it for a couple of weeks and really try to pinpoint the areas where you are wasting time and begin to reduce or even eliminate those distractions.

Is this something you are willing to try out next week? I have been using the system for a couple of weeks and have already noticed a tremendous difference in my level of productivity during work hours. Give it a shot and let me know how it works out! If you prefer not to comment, I’d love to hear from you on Twitter!

Courtney Gordner | February 14, 2014 | 5 Comments

Top 10 Blog Monetization Strategies

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When running a website or a blog, the end goal is usually to make some money. After all, without the monetary aspect, the marketing and maintenance of your site can quickly turn it into a money pit. Once you have your website up and running, it is a good idea to come up with a money-making strategy. There are a few different methods of monetizing your blog, depending on the direction that you wish to take and the niche in which you are writing.

Paid Advertisements

Google AdSense makes it incredibly easy to place advertisements on your site. Whenever a visitor clicks on one of these ads, you get paid. Keep in mind that these advertisements rely on targeted content and high traffic volume. Therefore, this method makes more money if your website is based around a popular subject that will attract a great deal of traffic. If your blog is devoted towards a smaller niche community, do not expect to make much money through this method.

Private Advertisements

This method is similar to paid advertisements, as you will host third party ads on your blog. The difference is that private advertisements call for you to contact the business directly and negotiate a price. For example, if you come across a website that sells custom crafted insoles for orthopedic footwear and your website content is relevant to this product, you can offer to advertise it on your site for a cost. Remember that big name advertisers will not consider you unless you have a proven track record of driving traffic to your blog.

Syndication

Since the end goal is to attract as many people to your content as possible, it makes sense to get your blog published in as many places as possible. Rather than leaving your blog on your own website, you can publish it on a blog platform like WordPress or Tumblr and have it re-blogged. This ensures that the content is distributed to a wider audience, which can help drive money to your site through advertising revenue.

Selling Physical Products

Those who gain access to or invent a product can sell it through a blog. This is one of the first methods of making money online, since it involves shipping a physical product to another individual and collecting the payment. For some, however, the logistics can become cost prohibitive, especially when dealing with shipping costs, insurance and overseas shipping.

Drop Shipping Networks

When a blogger does not have access to a physical product, it is possible to run a drop shipping store through a blog. In this scenario, you will handle the advertising and a third party handles all of the storage and shipping costs. You will then receive a percentage of each sale that you generate through your blog. You will still have to handle the actual monetary transaction, but the rest is up to the drop shipping company.

Affiliate Marketing

Some organizations allow you to sell their products through your blog and they will pay you a commission for each sale that you make. This is different from drop shipping because you do not handle the actual transaction and are more in charge of driving traffic to the organization’s website. The more referrals you make through your website, the more money you stand to make.

Create a Members Area

Many popular websites have a member’s only area in which they offer premium content for a price. Once again, this is only an option if you have a devoted readership that is willing to pay for additional content. If you are just starting out, it will be difficult to find people who are willing to pay for your content but as you develop your blog, it becomes more likely.

Build a Marketplace

This is one of the more difficult methods of monetization to build, but it is also the most lucrative. Marketplaces like eBay and Match.com are examples of high traffic websites that charge users a small fee to perform an action. On eBay, users pay to list an item for sale, while dating sites charge users to interact with others. The key is finding an untapped marketplace and then advertising it to the point where buyers and sellers visit daily. It might sound impossible to turn a small blog into something this large, but it has happened before.

Offer Services

People from all over the world are looking for help with various things and you can use your blog to advertise your services. If you are a writer, you can offer content creation or data entry services through your blog. When someone is interested in your expertise, you can be contacted through your blog. While your blog might not directly make money through this method, you can think of it as an advertising expense if it leads to jobs.

Sell Digital Material

A relatively new method of online sales is the sale of digital media. Writing an eBook and then selling it through your blog is an excellent example, although it is sometimes possible to sell other people’s digital material as well. One look at the Amazon website will show you exactly how much digital material is available online.

Have you had success with the monetization of your blog? Let us know in the comments below!

Photo Credit: fsecart

Julia Winston | February 13, 2014 | 7 Comments

How Toastmasters Can Help You Grow

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Public speaking is a great fear for many. But what do you do if it is a regular part of your work? How do you overcome this fear? Therapy might help if the phobia is strong, or you can try Toastmasters.

Toastmasters is a international organizations aimed at helping you improve your communication and leadership skills. Founded in the basement of the YMCA in 1924 by Robert Smedley, it is there to simply help you become more confident in a room. Originally, Toastmasters started as a way for Smedley to help young men better preside over meetings and improve their public speaking skills. Fast forward 90 years, Toastmasters is the premiere organization for communication and leadership skill practice.

If you read this blog, then we probably don’t have to sell you on the virtues of personal development. Your presence proves that you are aware of its importance. But, what are you doing to consistently practice your skills, particularly in the area where public speaking, communication, and leadership intersect?

I joined Toastmasters officially in 2013, but I was a guest long before joining. I first went to a meeting to see what it was about. What I found was structure, development, and most important, support.

What You Can Expect At A Meeting

1. The Toastmaster

In the early 1900s, “toastmaster” referred to the person who proposed the toast and introduced speakers at a banquet. Though there is no drinking at club meetings, at least not at mine, the Toastmaster’s job is mainly to introduce the next speaker and keep the meeting moving. You could easily substitute “facilitator” for “toastmaster”.

2. Speakers

To get better at public speaking you have to speak. Toastmasters has various ways to do this. You can sign up to give a formal speech, you can participate in impromptu speeches, also known as Table Topics, you can evaluate a formal speech, or you can recall how many times a person said “um” , “ya know”, and other filler words. There are a lot of ways to speak publicly, in both big and small ways.

3. Assigned meeting roles

Meeting roles are assigned ahead of time, so you have ample time to prepare for your job.

4. Structure

Toastmasters is the only meeting I get to on time. Okay not really. It is an expectation that every meeting starts and ends on time. When you join, you get a communication manual and leadership manual. You go through the projects in your manual and each lesson builds on the last.

5. A lot of clapping

My favorite component of Toastmaster is all the clapping. Okay, at first it was weird but then it grew on me. Clapping before  you speak. Then more clapping after you speak. It is the club’s way of showing you support. To give the “go get ’em Tiger” you need before you speak and to give you the “way to go” after you nailed it.

6. A lot of learning

When I say “nailed it”, that doesn’t mean you gave the greatest speech ever. You may have bombed completely. But, failing in a room of people who have failed the same way you just did can put you at ease and teach you valuable lessons. Every member is learning and practicing.

How Toastmasters Can Help You Grow

  • Experiential learning. You learn to communicate by communicating. You learn to lead by leading. You learn to speak by speaking. You can read every blog, article, and book ever written on those subjects, but until you start practicing, you are short changing yourself.
  • Nurturing Environment. Everyone at the meeting is there to improve. It is a great place to take risks and to get feedback.
  • Networking. Clubs are always a diverse collection of professions. In my club I am getting to know a grandmother, retiree, law student, an engineer, a landscape designer, a teacher, a mom of twins etc.
  • Not just public speaking. I have never been uncomfortable speaking publicly. I joined toastmasters for the structure and discipline of bettering my craft. I also joined for the leadership development opportunities and I also learned to appreciate how a simple thing like starting and ending on time strengthens groups.
  • Self Awareness. You don’t know what you don’t know. If you have ever video taped yourself giving a presentation, you know how revealing it is. Try it sometime. Video or audio record a meeting you lead and play it back. You can hear and see all of the ways your communication was ineffective. Maybe your filler word isn’t “um”, but the phrase “you know what I mean” is used in every other sentence. Your executive presence depends on your self-awareness.

Go to Toastmasters.org and find a meeting in your area and guests are always free. Let me know what you think.

What professional organizations do you find extremely helpful?

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Hi, my name is Adam Smith and welcome to asmithblog.com. I am the author of the book, The Bravest You. Because of my work as an entrepreneur, consultant, writer, and speaker, I have been named a top industry influencer by American Genius. I live with my wife, Jasmine, and three children in Shenandoah, IA.

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