Promoting content is already a daunting task. Having everything strewn all over the place could make it even more so. Between strategy planning and creating content, there is just so much that goes on in a social media setting that it’s hard to keep everything organized and running smoothly. And even worse, all the effort you pour into the task may be put to waste as inefficiency crawls in with all the chaos.
But, what if you had a way to keep everything flowing smoothly with a seamless rhythm that puts everything in its proper place? Say hello to your social media content calendar.
What It Is and What It Does
A social media content calendar is something that your entire team can use to plan every single activity that involves your content. It gives a clear timeline on what topics to discuss, what days these topics should be posted, and when they will be distributed on your social media pages.
It could be something as detailed as this from Hootsuite:
Or it could also be something as straightforward as this, from CoSchedule: